Join CHLA
View all of our membership options below and become a member today! View our client brochure!Lodging Property Membership
A lodging ownership or management company that has a minimum of 50% Colorado owned or managed properties within the CHLA membership.
CHLA Directory
Get exclusive access to the CHLA member directory.
Conferences & Meeting Registration
Conference and meeting registration information.
Monthly Lodging Matters E-Newsletter
Monthly Lodging Matters e-newsletter.
Educational Seminars
Access to our industry-focused educational seminars through CHLA University.
Members only content
Get exclusive access to the ‘members-only’ section of our website.
Industry Updates
Access to all communications related to industry news and updates.
Independently Owned
As low as
$275/year
- 1-35 rooms: $275
- 36-50 rooms: $350
- 51+ rooms: $9/room
Chain / Branded
As low as
$275/year
- 1-35 rooms: $275
- 36-50 rooms: $350
- 51+ rooms: $9/room
Please note: All lodging members are required to pay a $200 contribution above to the Legislative Readiness Fund in addition to the member fees above.
Allied Membership
An Allied member is any company or vendor that promotes a product or service to the hospitality industry. In becoming an Allied Member you will have access to our contacts within the hotels and various opportunities to network and receive regular correspondence about the latest trends happening within the industry and our association.
Bronze
Includes all Basic membership plus:
$1,500/year
- Listed as “Allied Plus Member” in Membership Directory & Resource Guide and on our website.
- Half page ad in the Membership Directory & Resource Guide.
- One (1) registration to the Colorado Hotel and Lodging Association Annual Conference.
- One-time list of all lodging members with addresses.
- Recognized at all Colorado Hotel and Lodging Association events on signage.
Silver
Includes all Bronze membership plus:
$3,000/year
- Listed as “Allied Plus Member” in Membership Directory & Resource Guide and on our website.
- Full page ad in the Membership Directory.
- One (1) Registration to theColorado Hotel and Lodging Association Annual Conference.
- One-time list of all lodging members with addresses and email addresses.
Gold
Includes all Silver membership plus:
$5,000/year
- Two (2) Registrations to the Colorado Hotel and Lodging Association Annual Conference.
- $250 discount off the Tabletop price at Annual Conference.
- Director of Business Development’s consultation with marketing efforts to membership.
- Attend Private Board reception at the summer meeting.
- One (1) Article in Lodging Matters spotlighting member organization.
Platinum
Includes all Gold membership plus:
$10,000/year
- Full page ad on the tab, inside or back cover in the Membership Directory.
- 4 Registrations to the CHLA Annual Conference incl. Hotelier of the Year Dinner.
- 2x list of all lodging members with street and email addresses.
- Tabletop exhibit at Annual Conference.
- Attend Private Board reception at summer meeting and Annual Conference.
- 1 eBlast annually with your message.
- Attend board lunches quarterly.
- Introduction to board with speaking opportunity.
- Opportunity to present throughout the state to potential lodging members.
- Complimentary membership in the MDLC.
Basic Membership
Basic membership is reserved for our tourism industry partners, academic institutes, students, and management companies or properties slated to open but are currently under construction.
CHLA Directory
Get exclusive access to the CHLA member directory.
Conferences & Meeting Registration
Conference and meeting registration information.
Bi-Monthly InnQuirer Newsletter
Bi-monthly CHLA InnQuirer Newsletter.
Educational Seminars
Access to our industry-focused educational seminars.
Industry Updates
Access to all communications related to industry news and updates.
Members only content
Get exclusive access to the ‘members-only’ section of our website.
Associate
$100/year
- Any company that is a tourism industry partner or an academic institute that encompasses a hospitality program for students.
Construction
$350/year
- Any lodging property that is currently under construction in Colorado is eligible. Once the property opens we will pro-rate your regular lodging membership dues for the remainder of the calendar year.
Member Benefits
CHLA partners with Industry leaders to get you the best service and deals for your business. See just a few of our member benefits below.
Sherman Howard
On the third Thursday of the month, labor law experts from Sherman & Howard will take your calls and answer your legal questions from 10 a.m. – noon. This is a FREE service to CHLA lodging members only!
STR
STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. For detailed lodging performance data for your area, contact STR at (615) 824-8664, ext. 3504 or [email protected] Click the link above to receive a free benchmarking report for your market.
Sirvo
Sirvo is an online job board for the service and hospitality industries. Once jobs are posted to Sirvo they also go out to Indeed.com. CHLA members get a 15% discount on all job posts.
Don't Be Shy. Get In Touch.
If you are interested in learning more, have questions or would like to speak with a member of our leadership team, please send us an inquiry and we will get back to you as soon as we can!